Ruffles AI Visibility Trend in Snacks
Snacks · ChatGPT · AI Index over time
Trend Overview
Snacks AI visibility trends show how entity AI Index scores have moved across 10 completed public ChatGPT leaderboard snapshots from May 3, 2026 to Jun 12, 2026.
Pringles leads the latest ChatGPT snapshot with a 33.9 AI Index and 28.6% mention rate.
Pringles is up 15.4 AI Index points across the visible window, moving from 18.4 to 33.9 on ChatGPT.
Use the entity filters to compare leading brands over time and separate durable visibility trends from one-off ranking movement in a single AI engine.
Read this trend alongside the main Snacks leaderboard and entity pages: the trend view explains historical movement, while ranking pages show the latest cross-entity position, mention rate, and score gap.
Trend Summary
Biggest Movers
Biggest gainers
- Ferrero Rocher+21.1
- Pringles+15.4
- Toblerone+15
Biggest decliners
- Lay's-25
- Twix-8
- Reese's-7
Most stable
- Doritos0
- KitKat0
- Snickers0
Engine Snapshot Comparison
Snapshot History
| Date | Leader | Leader AI Index | Leader Gap | Top 3 | Entities |
|---|---|---|---|---|---|
| Jun 12, 2026 | Pringles | 33.9 | 3.1 | Pringles, M&M's, Cheetos | 20 |
| Jun 10, 2026 | Pringles | 53 | 7.4 | Pringles, Goldfish, Oreo | 19 |
| Jun 6, 2026 | Goldfish | 45.6 | 16.6 | Goldfish, M&M's, Doritos | 16 |
| Jun 3, 2026 | Oreo | 29 | 0.3 | Oreo, Pringles, Doritos | 20 |
| May 24, 2026 | N/A | 0 | N/A | 0 |
Continue from Here
ChatGPT· AI Index History
Compare Entities
Click to show or hide entities on the chart