Dior AI Visibility Trend in Fragrance
Fragrance · ChatGPT · AI Index over time
Trend Overview
Fragrance AI visibility trends show how entity AI Index scores have moved across 10 completed public ChatGPT leaderboard snapshots from May 1, 2026 to Jun 2, 2026.
Maison Francis Kurkdjian leads the latest ChatGPT snapshot with a 62.7 AI Index and 57.1% mention rate.
Maison Francis Kurkdjian is up 26.9 AI Index points across the visible window, moving from 35.9 to 62.7 on ChatGPT.
The chart currently compares Dior. Use the entity filters to separate durable visibility trends from one-off ranking movement in a single AI engine.
Read this trend alongside the main Fragrance leaderboard and entity pages: the trend view explains historical movement, while ranking pages show the latest cross-entity position, mention rate, and score gap.
Trend Summary
Biggest Movers
Biggest gainers
- Maison Francis Kurkdjian+26.9
- Le Labo+18.7
- Creed+14.1
Biggest decliners
- Hermès-38.2
- Tom Ford-15.4
- Prada-9
Most stable
- Yves Saint Laurent0
- Issey Miyake0
- Dior-1
Engine Snapshot Comparison
Snapshot History
| Date | Leader | Leader AI Index | Leader Gap | Top 3 | Entities |
|---|---|---|---|---|---|
| Jun 2, 2026 | Maison Francis Kurkdjian | 62.7 | 8 | Maison Francis Kurkdjian, Dior, Chanel | 23 |
| May 24, 2026 | N/A | 0 | N/A | 0 | |
| May 22, 2026 | N/A | 0 | N/A | 0 | |
| May 17, 2026 | Chanel | 60.9 | 5.2 | Chanel, Dior, Hermès | 28 |
| May 15, 2026 | Hermès | 62 | 1.1 | Hermès, Chanel, Guerlain | 28 |
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ChatGPT· AI Index History
10 data points
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