Back to Automotive leaderboard

Entity Page · Industry · Automotive

Subaru AI Visibility in Automotive

Subaru ranks #7 in the Automotive leaderboard with a 37.2 AI Index across 7 engines with current brand-level data. Its strongest current signal comes from Grok, and the score should be read as AI visibility rather than market share or product quality.

Entity Score
39
Leaderboard rank #6 of 30
Industry Rank
#6
Engines Covered
6
Comparable Entities
3
Updated
Jun 2, 2026

Entity Snapshot

Subaru is currently #6 out of 30 entities in Automotive, with a 38.8 overall AI visibility score across 6 tracked engines. That position shows how often AI systems surface the brand when answering industry comparison and recommendation prompts.

Subaru is currently #7 out of 30 tracked Automotive entities, with a 37.2 AI Index in the latest public snapshot. Subaru trails Ford by 6.5 AI Index points. The strongest engine-level signal comes from Grok, where Subaru records a 44.6 AI Index and 71.4% mention rate. DeepSeek is the next strongest covered engine at 44.6 with a 71.4% mention rate.

The softer engine-level signal is Kimi, where Subaru records a 31.1 AI Index and 42.9% mention rate. ChatGPT is another engine to watch at 31.8 with a 42.9% mention rate. Keep the scope narrow: this page measures how tracked AI engines surface Subaru in Automotive prompts. It does not rank product quality, sales, safety, or real-world market share.

Subaru's strongest current visibility comes from gemini (47.3 AI Index, 85.7% mention rate) and ChatGPT (45.6 AI Index, 71.4% mention rate). Its weaker engine profile is DeepSeek (15 AI Index, 0% mention rate) and MiniMax (37.9 AI Index, 57.1% mention rate), so the engine spread points to where recommendation consistency can still improve.

Continue from Here

This public entity page is a neutral starting point. Use Tracker when you want private monitoring for Subaru or a competitor set.

Compare in Trend Explorer

Subaru's latest visible AI Index is 37.2. Read the trend together with engine coverage and mention-rate signals rather than as a standalone forecast. That movement is useful context, but it is strongest when it lines up with engine coverage and mention-rate changes. A single score move should not be read as a full market or product signal.

Subaru softened over the visible trend window, moving from 43.1 on 2026-04-29 to 36.4 on 2026-06-02. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines.

Subaru softened over the visible trend window, moving from 43.1 on 2026-04-29 to 36.4 on 2026-06-02. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines.

Engine Breakdown

ChatGPT
ChatGPT
Jun 2, 2026
Rank
#6
AI Index
45.6
Mention Rate
71.4%
gemini
gemini
Jun 2, 2026
Rank
#6
AI Index
47.3
Mention Rate
85.7%
DeepSeek
DeepSeek
Jun 2, 2026
Rank
#17
AI Index
15.0
Mention Rate
0.0%
MiniMax
MiniMax
Jun 2, 2026
Rank
#6
AI Index
37.9
Mention Rate
57.1%
Qwen
Qwen
May 24, 2026
Rank
#5
AI Index
42.2
Mention Rate
42.9%
Kimi
Kimi
May 24, 2026
Rank
#6
AI Index
44.6
Mention Rate
71.4%

Comparable Entities

Mazda is the closest comparable entity by rank, with Subaru behind it by 4.7 AI Index points. This gap is useful for reading whether the page reflects a clear lead, a close contest, or a brand that needs stronger AI evidence to move up.

FAQ

Why is Subaru ranked in the Automotive leaderboard?

Subaru is included because tracked AI engines surface it in Automotive prompts, and AIvsRank calculates its current visibility from rank position, recommendation strength, and mention-rate signals.

Which engines are strongest and weakest for Subaru?

The strongest current signal is Grok at 44.6 AI Index and 71.4% mention rate. The softest covered signal is Kimi at 31.1 AI Index and 42.9% mention rate.

Which entities should be compared with Subaru?

The most useful nearby comparison is Ford. Compare the score gap and engine-level table before treating rank movement as meaningful.

How often is this page updated?

This page updates when a new completed Automotive leaderboard run is available. The current public snapshot was refreshed on 2026-05-09.

Methodology and source context

AIvsRank calculates this public entity page from 6 tracked AI engines and the latest completed industry leaderboard run for Automotive.

Use the score, mention-rate, engine breakdown, comparable entities, and trend context together; no single chart or paragraph should be read as the whole visibility signal.