[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"leaderboard-brand-ugc-platforms-red":3},{"pageState":4,"canonicalPath":5,"currentPath":6,"archiveContext":6,"industryId":7,"industrySlug":8,"industryName":9,"collectionType":10,"brandId":11,"brandName":12,"brandSlug":13,"logoUrl":14,"websiteUrl":15,"overallScore":16,"industryRank":17,"brandCount":18,"enginesCovered":19,"lastUpdatedAt":20,"summary":21,"strengths":22,"weaknesses":23,"trendNotes":24,"seoTitle":25,"seoDescription":26,"faq":27,"engineBreakdowns":40,"competitors":60,"overallTrend":78,"interactionSummary":118,"liveInsights":121},"CURRENT","/leaderboard/ugc-platforms/brands/red",null,52,"ugc-platforms","UGC Platforms","INDUSTRY",4517,"RED","red","https://images.red.com/logo-lockups/logo-btl-on-set.svg","https://www.red.com/",37.19,4,30,3,"2026-06-02T22:09:30.457437","RED ranks #27 in the UGC Platforms leaderboard with a 8.5 AI Index across 4 engines with current brand-level data. Its strongest current signal comes from gemini, and the score should be read as AI visibility rather than market share or product quality.","RED is currently #27 out of 30 tracked UGC Platforms entities, with a 8.5 AI Index in the latest public snapshot. RED trails Weibo by 0.2 AI Index points.\n\nThe strongest engine-level signal comes from gemini, where RED records a 15 AI Index and 0% mention rate. Grok is the next strongest covered engine at 15 with a 0% mention rate.","The softer engine-level signal is ChatGPT, where RED records a 2 AI Index and 0% mention rate. Kimi is another engine to watch at 2 with a 0% mention rate.\n\nKeep the scope narrow: this page measures how tracked AI engines surface RED in UGC Platforms prompts. It does not rank product quality, sales, safety, or real-world market share.","RED's latest visible AI Index is 8.5. Read the trend together with engine coverage and mention-rate signals rather than as a standalone forecast.\n\nThat movement is useful context, but it is strongest when it lines up with engine coverage and mention-rate changes. A single score move should not be read as a full market or product signal.","RED AI Visibility in UGC Platforms | AIvsRank","Review RED's AI visibility in UGC Platforms: rank #27, 8.5 AI Index, 4 covered engines, and current competitor gaps in the AIvsRank leaderboard.",[28,31,34,37],{"question":29,"answer":30},"Why is RED ranked in the UGC Platforms leaderboard?","RED is included because tracked AI engines surface it in UGC Platforms prompts, and AIvsRank calculates its current visibility from rank position, recommendation strength, and mention-rate signals.",{"question":32,"answer":33},"Which engines are strongest and weakest for RED?","The strongest current signal is gemini at 15 AI Index and 0% mention rate. The softest covered signal is ChatGPT at 2 AI Index and 0% mention rate.",{"question":35,"answer":36},"Which entities should be compared with RED?","The most useful nearby comparison is Weibo. Compare the score gap and engine-level table before treating rank movement as meaningful.",{"question":38,"answer":39},"How often is this page updated?","This page updates when a new completed UGC Platforms leaderboard run is available. The current public snapshot was refreshed on 2026-05-09.",[41,49,53],{"engineCode":42,"engineName":43,"rank":44,"score":45,"mentionRate":46,"mentions":47,"runDate":48},"deepseek","DeepSeek",1,76.57,100,7,"2026-06-02T22:08:18.560733",{"engineCode":50,"engineName":50,"rank":17,"score":51,"mentionRate":52,"mentions":17,"runDate":20},"MiniMax",29.29,57.14,{"engineCode":54,"engineName":55,"rank":56,"score":57,"mentionRate":58,"mentions":44,"runDate":59},"Qwen3","Qwen",21,5.71,14.29,"2026-05-24T21:19:18.597835",[61,66,72],{"brandName":62,"brandSlug":63,"rank":19,"overallScore":64,"scoreGap":65},"Instagram","instagram",46.9,-9.71,{"brandName":67,"brandSlug":68,"rank":69,"overallScore":70,"scoreGap":71},"Twitch","twitch",5,32.22,4.97,{"brandName":73,"brandSlug":74,"rank":75,"overallScore":76,"scoreGap":77},"YouTube","youtube",2,57.13,-19.94,[79,82,85,88,91,94,97,100,103,106,109,112,115],{"runDate":80,"overallScore":81},"2026-04-29T00:00:00",16,{"runDate":83,"overallScore":84},"2026-05-01T00:00:00",15,{"runDate":86,"overallScore":87},"2026-05-03T00:00:00",13,{"runDate":89,"overallScore":90},"2026-05-05T00:00:00",7.25,{"runDate":92,"overallScore":93},"2026-05-07T00:00:00",18.12,{"runDate":95,"overallScore":96},"2026-05-09T00:00:00",8.5,{"runDate":98,"overallScore":99},"2026-05-15T00:00:00",27.79,{"runDate":101,"overallScore":102},"2026-05-16T00:00:00",12.93,{"runDate":104,"overallScore":105},"2026-05-22T00:00:00",10.5,{"runDate":107,"overallScore":108},"2026-05-24T00:00:00",11.86,{"runDate":110,"overallScore":111},"2026-05-26T00:00:00",16.19,{"runDate":113,"overallScore":114},"2026-05-31T00:00:00",38.21,{"runDate":116,"overallScore":117},"2026-06-02T00:00:00",52.93,{"upvoteCount":119,"followCount":119,"isUpvoted":120,"isFollowed":120},0,false,{"rankInterpretation":122,"engineDivergenceInterpretation":123,"competitorGapInterpretation":124,"trendInterpretation":125},"RED is currently #4 out of 30 entities in UGC Platforms, with a 37.2 overall AI visibility score across 3 tracked engines. That position shows how often AI systems surface the brand when answering industry comparison and recommendation prompts.","RED's strongest current visibility comes from DeepSeek (76.6 AI Index, 100% mention rate) and MiniMax (29.3 AI Index, 57.1% mention rate). Its weaker engine profile is Qwen (5.7 AI Index, 14.3% mention rate) and MiniMax (29.3 AI Index, 57.1% mention rate), so the engine spread points to where recommendation consistency can still improve.","Instagram is the closest comparable entity by rank, with RED behind it by 9.7 AI Index points. This gap is useful for reading whether the page reflects a clear lead, a close contest, or a brand that needs stronger AI evidence to move up.","RED improved over the visible trend window, moving from 16 on 2026-04-29 to 52.9 on 2026-06-02. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines."]