[{"data":1,"prerenderedAt":120},["ShallowReactive",2],{"leaderboard-brand-personal-care-johnson-s":3},{"pageState":4,"canonicalPath":5,"currentPath":6,"archiveContext":6,"industryId":7,"industrySlug":8,"industryName":9,"collectionType":10,"brandId":11,"brandName":12,"brandSlug":13,"logoUrl":14,"websiteUrl":15,"overallScore":16,"industryRank":17,"brandCount":18,"enginesCovered":19,"lastUpdatedAt":20,"summary":21,"strengths":22,"weaknesses":23,"trendNotes":24,"seoTitle":25,"seoDescription":26,"faq":27,"engineBreakdowns":40,"competitors":65,"overallTrend":81,"interactionSummary":113,"liveInsights":115},"CURRENT","/leaderboard/personal-care/brands/johnson-s",null,57,"personal-care","Personal Care","INDUSTRY",4782,"Johnson's","johnson-s","https://www.johnsonsbaby.com/favicon.ico","https://www.johnsonsbaby.com/",25.88,2,30,4,"2026-05-26T22:50:58.772504","Johnson's currently ranks #2 in the Personal Care leaderboard with an overall AI visibility score of 25.9 across 4 tracked engines. Its strongest recent performance appears in DeepSeek with a 40.8 AI Index, which makes that engine the clearest source of current recommendation strength.","Strongest visibility currently comes from DeepSeek (40.8 AI Index, 42.9% mention rate) and Kimi (27 AI Index, 0% mention rate). These engines provide the best evidence that the brand is being selected consistently when AI systems answer this category.","Visibility is relatively weaker in Qwen (13 AI Index, 0% mention rate) and MiniMax (22.7 AI Index, 14.3% mention rate). Those lower-scoring engines are the main places to investigate if recommendation consistency needs to improve.","Johnson's is trending upward based on recent AI visibility runs, moving from 12.2 to 31.8 for a +19.6 point change.","Johnson's AI Visibility in Personal Care | AIvsRank","Review Johnson's AI visibility in Personal Care: rank #2, 25.9 AI Index, strongest on DeepSeek, with competitor gaps versus L'Oréal Paris.",[28,31,34,37],{"question":29,"answer":30},"Why is Johnson's ranked in the Personal Care leaderboard?","Johnson's is ranked using its current overall AI visibility score across tracked engines in Personal Care, combining rank position, recommendation strength, and mention-rate signals.",{"question":32,"answer":33},"Which engines are strongest and weakest for Johnson's?","The latest engine breakdown shows the strongest visibility in DeepSeek and relatively weaker visibility in Qwen.",{"question":35,"answer":36},"Which entities should be compared with Johnson's?","Johnson's is compared most directly with L'Oréal Paris, Nivea, and Aveeno in the current Personal Care leaderboard.",{"question":38,"answer":39},"How often is this page updated?","The page updates whenever new completed leaderboard runs are available for this industry.",[41,49,54,61],{"engineCode":42,"engineName":43,"rank":44,"score":45,"mentionRate":46,"mentions":47,"runDate":48},"deepseek","DeepSeek",1,40.81,42.86,3,"2026-05-26T22:47:57.49242",{"engineCode":50,"engineName":50,"rank":51,"score":52,"mentionRate":53,"mentions":44,"runDate":20},"MiniMax",7,22.71,14.29,{"engineCode":55,"engineName":56,"rank":57,"score":58,"mentionRate":59,"mentions":59,"runDate":60},"Qwen3","Qwen",15,13,0,"2026-05-24T21:54:18.362034",{"engineCode":62,"engineName":62,"rank":47,"score":63,"mentionRate":59,"mentions":59,"runDate":64},"Kimi",27,"2026-05-24T21:54:52.136447",[66,71,76],{"brandName":67,"brandSlug":68,"rank":44,"overallScore":69,"scoreGap":70},"L'Oréal Paris","l-or-al-paris",38.04,-12.16,{"brandName":72,"brandSlug":73,"rank":47,"overallScore":74,"scoreGap":75},"Nivea","nivea",25.43,0.45,{"brandName":77,"brandSlug":78,"rank":19,"overallScore":79,"scoreGap":80},"Aveeno","aveeno",23.37,2.51,[82,85,88,91,94,96,99,102,104,107,110],{"runDate":83,"overallScore":84},"2026-04-29T00:00:00",12.2,{"runDate":86,"overallScore":87},"2026-05-01T00:00:00",17.4,{"runDate":89,"overallScore":90},"2026-05-03T00:00:00",16,{"runDate":92,"overallScore":93},"2026-05-05T00:00:00",16.83,{"runDate":95,"overallScore":57},"2026-05-07T00:00:00",{"runDate":97,"overallScore":98},"2026-05-09T00:00:00",15.6,{"runDate":100,"overallScore":101},"2026-05-15T00:00:00",15.83,{"runDate":103,"overallScore":58},"2026-05-17T00:00:00",{"runDate":105,"overallScore":106},"2026-05-22T00:00:00",22.75,{"runDate":108,"overallScore":109},"2026-05-24T00:00:00",19.5,{"runDate":111,"overallScore":112},"2026-05-26T00:00:00",31.76,{"upvoteCount":59,"followCount":59,"isUpvoted":114,"isFollowed":114},false,{"rankInterpretation":116,"engineDivergenceInterpretation":117,"competitorGapInterpretation":118,"trendInterpretation":119},"Johnson's is currently #2 out of 30 entities in Personal Care, with a 25.9 overall AI visibility score across 4 tracked engines. That position shows how often AI systems surface the brand when answering industry comparison and recommendation prompts.","Johnson's's strongest current visibility comes from DeepSeek (40.8 AI Index, 42.9% mention rate) and Kimi (27 AI Index, 0% mention rate). Its weaker engine profile is Qwen (13 AI Index, 0% mention rate) and MiniMax (22.7 AI Index, 14.3% mention rate), so the engine spread points to where recommendation consistency can still improve.","L'Oréal Paris is the closest comparable entity by rank, with Johnson's behind it by 12.2 AI Index points. This gap is useful for reading whether the page reflects a clear lead, a close contest, or a brand that needs stronger AI evidence to move up.","Johnson's improved over the visible trend window, moving from 12.2 on 2026-04-29 to 31.8 on 2026-05-26. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines.",1780370939997]