[{"data":1,"prerenderedAt":127},["ShallowReactive",2],{"leaderboard-brand-personal-care-aveeno":3},{"pageState":4,"canonicalPath":5,"currentPath":6,"archiveContext":6,"industryId":7,"industrySlug":8,"industryName":9,"collectionType":10,"brandId":11,"brandName":12,"brandSlug":13,"logoUrl":14,"websiteUrl":15,"overallScore":16,"industryRank":17,"brandCount":18,"enginesCovered":19,"lastUpdatedAt":20,"summary":21,"strengths":22,"weaknesses":23,"trendNotes":24,"seoTitle":25,"seoDescription":26,"faq":27,"engineBreakdowns":40,"competitors":68,"overallTrend":85,"interactionSummary":119,"liveInsights":122},"CURRENT","/leaderboard/personal-care/brands/aveeno",null,57,"personal-care","Personal Care","INDUSTRY",4798,"Aveeno","aveeno","https://www.aveeno.com/favicon.ico","https://www.aveeno.com/",23.37,4,30,5,"2026-05-26T22:50:58.772504","Aveeno currently ranks #4 in the Personal Care leaderboard with an overall AI visibility score of 23.4 across 5 tracked engines. Its strongest recent performance appears in MiniMax with a 27.1 AI Index, which makes that engine the clearest source of current recommendation strength.","Strongest visibility currently comes from MiniMax (27.1 AI Index, 14.3% mention rate) and Qwen (25.7 AI Index, 14.3% mention rate). These engines provide the best evidence that the brand is being selected consistently when AI systems answer this category.","Visibility is relatively weaker in gemini (15.4 AI Index, 28.6% mention rate) and DeepSeek (22.9 AI Index, 28.6% mention rate). Those lower-scoring engines are the main places to investigate if recommendation consistency needs to improve.","Aveeno is trending upward based on recent AI visibility runs, moving from 15.2 to 21.8 for a +6.6 point change.","Aveeno AI Visibility in Personal Care | AIvsRank","Review Aveeno AI visibility in Personal Care: rank #4, 23.4 AI Index, strongest on MiniMax, with competitor gaps versus Nivea.",[28,31,34,37],{"question":29,"answer":30},"Why is Aveeno ranked in the Personal Care leaderboard?","Aveeno is ranked using its current overall AI visibility score across tracked engines in Personal Care, combining rank position, recommendation strength, and mention-rate signals.",{"question":32,"answer":33},"Which engines are strongest and weakest for Aveeno?","The latest engine breakdown shows the strongest visibility in MiniMax and relatively weaker visibility in gemini.",{"question":35,"answer":36},"Which entities should be compared with Aveeno?","Aveeno is compared most directly with Nivea, Dove, and Johnson's in the current Personal Care leaderboard.",{"question":38,"answer":39},"How often is this page updated?","The page updates whenever new completed leaderboard runs are available for this industry.",[41,49,55,60,65],{"engineCode":42,"engineName":43,"rank":44,"score":45,"mentionRate":46,"mentions":47,"runDate":48},"gemini-2.5-flash","gemini",11,15.43,28.57,2,"2026-05-26T22:47:27.998506",{"engineCode":50,"engineName":51,"rank":52,"score":53,"mentionRate":46,"mentions":47,"runDate":54},"deepseek","DeepSeek",6,22.86,"2026-05-26T22:47:57.49242",{"engineCode":56,"engineName":56,"rank":17,"score":57,"mentionRate":58,"mentions":59,"runDate":20},"MiniMax",27.14,14.29,1,{"engineCode":61,"engineName":62,"rank":52,"score":63,"mentionRate":58,"mentions":59,"runDate":64},"Qwen3","Qwen",25.71,"2026-05-24T21:54:18.362034",{"engineCode":66,"engineName":66,"rank":17,"score":63,"mentionRate":58,"mentions":59,"runDate":67},"Kimi","2026-05-24T21:54:52.136447",[69,75,80],{"brandName":70,"brandSlug":71,"rank":72,"overallScore":73,"scoreGap":74},"Nivea","nivea",3,25.43,-2.06,{"brandName":76,"brandSlug":77,"rank":19,"overallScore":78,"scoreGap":79},"Dove","dove",22.74,0.63,{"brandName":81,"brandSlug":82,"rank":47,"overallScore":83,"scoreGap":84},"Johnson's","johnson-s",25.88,-2.51,[86,89,92,95,98,101,104,107,110,113,116],{"runDate":87,"overallScore":88},"2026-04-29T00:00:00",15.19,{"runDate":90,"overallScore":91},"2026-05-01T00:00:00",16.86,{"runDate":93,"overallScore":94},"2026-05-03T00:00:00",17.21,{"runDate":96,"overallScore":97},"2026-05-05T00:00:00",15.83,{"runDate":99,"overallScore":100},"2026-05-07T00:00:00",11.31,{"runDate":102,"overallScore":103},"2026-05-09T00:00:00",11.77,{"runDate":105,"overallScore":106},"2026-05-15T00:00:00",10.88,{"runDate":108,"overallScore":109},"2026-05-17T00:00:00",12.11,{"runDate":111,"overallScore":112},"2026-05-22T00:00:00",11.78,{"runDate":114,"overallScore":115},"2026-05-24T00:00:00",22.85,{"runDate":117,"overallScore":118},"2026-05-26T00:00:00",21.81,{"upvoteCount":120,"followCount":120,"isUpvoted":121,"isFollowed":121},0,false,{"rankInterpretation":123,"engineDivergenceInterpretation":124,"competitorGapInterpretation":125,"trendInterpretation":126},"Aveeno is currently #4 out of 30 entities in Personal Care, with a 23.4 overall AI visibility score across 5 tracked engines. That position shows how often AI systems surface the brand when answering industry comparison and recommendation prompts.","Aveeno's strongest current visibility comes from MiniMax (27.1 AI Index, 14.3% mention rate) and Qwen (25.7 AI Index, 14.3% mention rate). Its weaker engine profile is gemini (15.4 AI Index, 28.6% mention rate) and DeepSeek (22.9 AI Index, 28.6% mention rate), so the engine spread points to where recommendation consistency can still improve.","Nivea is the closest comparable entity by rank, with Aveeno behind it by 2.1 AI Index points. This gap is useful for reading whether the page reflects a clear lead, a close contest, or a brand that needs stronger AI evidence to move up.","Aveeno improved over the visible trend window, moving from 15.2 on 2026-04-29 to 21.8 on 2026-05-26. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines.",1780370941133]