[{"data":1,"prerenderedAt":127},["ShallowReactive",2],{"leaderboard-brand-outdoor-apparel-fj-llr-ven":3},{"pageState":4,"canonicalPath":5,"currentPath":6,"archiveContext":6,"industryId":7,"industrySlug":8,"industryName":9,"collectionType":10,"brandId":11,"brandName":12,"brandSlug":13,"logoUrl":14,"websiteUrl":15,"overallScore":16,"industryRank":17,"brandCount":18,"enginesCovered":19,"lastUpdatedAt":20,"summary":21,"strengths":22,"weaknesses":23,"trendNotes":24,"seoTitle":25,"seoDescription":26,"faq":27,"engineBreakdowns":40,"competitors":68,"overallTrend":85,"interactionSummary":119,"liveInsights":122},"CURRENT","/leaderboard/outdoor-apparel/brands/fj-llr-ven",null,62,"outdoor-apparel","Outdoor Apparel","INDUSTRY",4841,"Fjällräven","fj-llr-ven","https://favicon.im/fjallraven.com?larger=true","https://www.fjallraven.com/",47.39,4,30,5,"2026-05-26T23:10:02.623695","Fjällräven ranks #5 in the Outdoor Apparel leaderboard with a 50 AI Index across 6 engines with current brand-level data. Its strongest current signal comes from Kimi, and the score should be read as AI visibility rather than market share or product quality.","Fjällräven is currently #5 out of 30 tracked Outdoor Apparel entities, with a 50 AI Index in the latest public snapshot. Fjällräven trails Mountain Hardwear by 0.4 AI Index points.\n\nThe strongest engine-level signal comes from Kimi, where Fjällräven records a 60.1 AI Index and 42.9% mention rate. Qwen is the next strongest covered engine at 58.6 with a 42.9% mention rate.","The softer engine-level signal is MiniMax, where Fjällräven records a 35.4 AI Index and 28.6% mention rate. gemini is another engine to watch at 45.4 with a 28.6% mention rate.\n\nKeep the scope narrow: this page measures how tracked AI engines surface Fjällräven in Outdoor Apparel prompts. It does not rank product quality, sales, safety, or real-world market share.","Fjällräven's latest visible AI Index is 50. Read the trend together with engine coverage and mention-rate signals rather than as a standalone forecast.\n\nThat movement is useful context, but it is strongest when it lines up with engine coverage and mention-rate changes. A single score move should not be read as a full market or product signal.","Fjällräven AI Visibility in Outdoor Apparel | AIvsRank","Review Fjällräven's AI visibility in Outdoor Apparel: rank #5, 50 AI Index, 6 covered engines, and current competitor gaps in the AIvsRank leaderboard.",[28,31,34,37],{"question":29,"answer":30},"Why is Fjällräven ranked in the Outdoor Apparel leaderboard?","Fjällräven is included because tracked AI engines surface it in Outdoor Apparel prompts, and AIvsRank calculates its current visibility from rank position, recommendation strength, and mention-rate signals.",{"question":32,"answer":33},"Which engines are strongest and weakest for Fjällräven?","The strongest current signal is Kimi at 60.1 AI Index and 42.9% mention rate. The softest covered signal is MiniMax at 35.4 AI Index and 28.6% mention rate.",{"question":35,"answer":36},"Which entities should be compared with Fjällräven?","The most useful nearby comparison is Mountain Hardwear. Compare the score gap and engine-level table before treating rank movement as meaningful.",{"question":38,"answer":39},"How often is this page updated?","This page updates when a new completed Outdoor Apparel leaderboard run is available. The current public snapshot was refreshed on 2026-05-09.",[41,48,55,59,64],{"engineCode":42,"engineName":43,"rank":44,"score":45,"mentionRate":46,"mentions":17,"runDate":47},"gemini-2.5-flash","gemini",8,40.86,57.14,"2026-05-26T23:06:57.897566",{"engineCode":49,"engineName":50,"rank":17,"score":51,"mentionRate":52,"mentions":53,"runDate":54},"deepseek","DeepSeek",47.24,42.86,3,"2026-05-26T23:07:23.814086",{"engineCode":56,"engineName":56,"rank":57,"score":58,"mentionRate":52,"mentions":53,"runDate":20},"MiniMax",7,42.24,{"engineCode":60,"engineName":61,"rank":53,"score":62,"mentionRate":52,"mentions":53,"runDate":63},"Qwen3","Qwen",53.48,"2026-05-24T22:08:09.188345",{"engineCode":65,"engineName":65,"rank":53,"score":66,"mentionRate":52,"mentions":53,"runDate":67},"Kimi",53.14,"2026-05-24T22:08:32.032859",[69,74,79],{"brandName":70,"brandSlug":71,"rank":53,"overallScore":72,"scoreGap":73},"The North Face","the-north-face",60.66,-13.27,{"brandName":75,"brandSlug":76,"rank":19,"overallScore":77,"scoreGap":78},"Mammut","mammut",46.09,1.3,{"brandName":80,"brandSlug":81,"rank":82,"overallScore":83,"scoreGap":84},"Patagonia","patagonia",2,77.49,-30.1,[86,89,92,95,98,101,104,107,110,113,116],{"runDate":87,"overallScore":88},"2026-04-29T00:00:00",43.51,{"runDate":90,"overallScore":91},"2026-05-01T00:00:00",39.74,{"runDate":93,"overallScore":94},"2026-05-03T00:00:00",44.1,{"runDate":96,"overallScore":97},"2026-05-05T00:00:00",40.15,{"runDate":99,"overallScore":100},"2026-05-07T00:00:00",38.67,{"runDate":102,"overallScore":103},"2026-05-09T00:00:00",50.05,{"runDate":105,"overallScore":106},"2026-05-15T00:00:00",43.29,{"runDate":108,"overallScore":109},"2026-05-17T00:00:00",45.91,{"runDate":111,"overallScore":112},"2026-05-22T00:00:00",42.9,{"runDate":114,"overallScore":115},"2026-05-24T00:00:00",43.19,{"runDate":117,"overallScore":118},"2026-05-26T00:00:00",43.45,{"upvoteCount":120,"followCount":120,"isUpvoted":121,"isFollowed":121},0,false,{"rankInterpretation":123,"engineDivergenceInterpretation":124,"competitorGapInterpretation":125,"trendInterpretation":126},"Fjällräven is currently #4 out of 30 entities in Outdoor Apparel, with a 47.4 overall AI visibility score across 5 tracked engines. That position shows how often AI systems surface the brand when answering industry comparison and recommendation prompts.","Fjällräven's strongest current visibility comes from Qwen (53.5 AI Index, 42.9% mention rate) and Kimi (53.1 AI Index, 42.9% mention rate). Its weaker engine profile is gemini (40.9 AI Index, 57.1% mention rate) and MiniMax (42.2 AI Index, 42.9% mention rate), so the engine spread points to where recommendation consistency can still improve.","The North Face is the closest comparable entity by rank, with Fjällräven behind it by 13.3 AI Index points. This gap is useful for reading whether the page reflects a clear lead, a close contest, or a brand that needs stronger AI evidence to move up.","Fjällräven softened over the visible trend window, moving from 43.5 on 2026-04-29 to 43.5 on 2026-05-26. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines.",1780370957140]