[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"leaderboard-brand-makeup-ysl-beauty":3},{"pageState":4,"canonicalPath":5,"currentPath":6,"archiveContext":6,"industryId":7,"industrySlug":8,"industryName":9,"collectionType":10,"brandId":11,"brandName":12,"brandSlug":13,"logoUrl":14,"websiteUrl":15,"overallScore":16,"industryRank":17,"brandCount":18,"enginesCovered":19,"lastUpdatedAt":20,"summary":21,"strengths":22,"weaknesses":23,"trendNotes":24,"seoTitle":25,"seoDescription":26,"faq":27,"engineBreakdowns":40,"competitors":67,"overallTrend":83,"interactionSummary":117,"liveInsights":119},"CURRENT","/leaderboard/makeup/brands/ysl-beauty",null,56,"makeup","Makeup","INDUSTRY",4757,"YSL Beauty","ysl-beauty","https://www.yslbeauty.com/favicon.ico","https://www.yslbeauty.com/",16,19,30,5,"2026-06-02T22:31:22.734326","YSL Beauty currently ranks #19 in the Makeup leaderboard with an overall AI visibility score of 16 across 5 tracked engines. Its strongest recent performance appears in MiniMax with a 23 AI Index, which makes that engine the clearest source of current recommendation strength.","Strongest visibility currently comes from MiniMax (23 AI Index, 0% mention rate) and gemini (17 AI Index, 0% mention rate). These engines provide the best evidence that the brand is being selected consistently when AI systems answer this category.","Visibility is relatively weaker in Kimi (12 AI Index, 0% mention rate) and ChatGPT (13 AI Index, 0% mention rate). Those lower-scoring engines are the main places to investigate if recommendation consistency needs to improve.","YSL Beauty is trending upward based on recent AI visibility runs, moving from 16 to 17.7 for a +1.7 point change.","YSL Beauty AI Visibility in Makeup | AIvsRank","Review YSL Beauty AI visibility in Makeup: rank #19, 16 AI Index, strongest on MiniMax, with competitor gaps versus NYX Professional Makeup.",[28,31,34,37],{"question":29,"answer":30},"Why is YSL Beauty ranked in the Makeup leaderboard?","YSL Beauty is ranked using its current overall AI visibility score across tracked engines in Makeup, combining rank position, recommendation strength, and mention-rate signals.",{"question":32,"answer":33},"Which engines are strongest and weakest for YSL Beauty?","The latest engine breakdown shows the strongest visibility in MiniMax and relatively weaker visibility in Kimi.",{"question":35,"answer":36},"Which entities should be compared with YSL Beauty?","YSL Beauty is compared most directly with NYX Professional Makeup, Huda Beauty, and Benefit Cosmetics in the current Makeup leaderboard.",{"question":38,"answer":39},"How often is this page updated?","The page updates whenever new completed leaderboard runs are available for this industry.",[41,48,54,58,62],{"engineCode":42,"engineName":43,"rank":44,"score":45,"mentionRate":46,"mentions":46,"runDate":47},"chatgpt","ChatGPT",18,13,0,"2026-06-02T22:28:46.4466",{"engineCode":49,"engineName":50,"rank":51,"score":52,"mentionRate":46,"mentions":46,"runDate":53},"gemini-2.5-flash","gemini",15,17,"2026-06-02T22:29:39.566552",{"engineCode":55,"engineName":55,"rank":56,"score":57,"mentionRate":46,"mentions":46,"runDate":20},"MiniMax",10,23,{"engineCode":59,"engineName":60,"rank":52,"score":51,"mentionRate":46,"mentions":46,"runDate":61},"Qwen3","Qwen","2026-05-24T21:45:54.125587",{"engineCode":63,"engineName":63,"rank":64,"score":65,"mentionRate":46,"mentions":46,"runDate":66},"Kimi",20,12,"2026-05-24T21:49:01.602115",[68,73,78],{"brandName":69,"brandSlug":70,"rank":44,"overallScore":71,"scoreGap":72},"NYX Professional Makeup","nyx-professional-makeup",16.33,-0.33,{"brandName":74,"brandSlug":75,"rank":64,"overallScore":76,"scoreGap":77},"Huda Beauty","huda-beauty",15.5,0.5,{"brandName":79,"brandSlug":80,"rank":52,"overallScore":81,"scoreGap":82},"Benefit Cosmetics","benefit-cosmetics",16.75,-0.75,[84,86,89,92,95,98,101,104,106,109,111,114],{"runDate":85,"overallScore":16},"2026-04-29T00:00:00",{"runDate":87,"overallScore":88},"2026-05-01T00:00:00",12.5,{"runDate":90,"overallScore":91},"2026-05-03T00:00:00",14.43,{"runDate":93,"overallScore":94},"2026-05-05T00:00:00",15.71,{"runDate":96,"overallScore":97},"2026-05-07T00:00:00",16.86,{"runDate":99,"overallScore":100},"2026-05-09T00:00:00",15.14,{"runDate":102,"overallScore":103},"2026-05-15T00:00:00",16.83,{"runDate":105,"overallScore":71},"2026-05-17T00:00:00",{"runDate":107,"overallScore":108},"2026-05-22T00:00:00",18.25,{"runDate":110,"overallScore":51},"2026-05-24T00:00:00",{"runDate":112,"overallScore":113},"2026-05-26T00:00:00",22.67,{"runDate":115,"overallScore":116},"2026-06-02T00:00:00",17.67,{"upvoteCount":46,"followCount":46,"isUpvoted":118,"isFollowed":118},false,{"rankInterpretation":120,"engineDivergenceInterpretation":121,"competitorGapInterpretation":122,"trendInterpretation":123},"YSL Beauty is currently #19 out of 30 entities in Makeup, with a 16 overall AI visibility score across 5 tracked engines. That position shows how often AI systems surface the brand when answering industry comparison and recommendation prompts.","YSL Beauty's strongest current visibility comes from MiniMax (23 AI Index, 0% mention rate) and gemini (17 AI Index, 0% mention rate). Its weaker engine profile is Kimi (12 AI Index, 0% mention rate) and ChatGPT (13 AI Index, 0% mention rate), so the engine spread points to where recommendation consistency can still improve.","NYX Professional Makeup is the closest comparable entity by rank, with YSL Beauty behind it by 0.3 AI Index points. This gap is useful for reading whether the page reflects a clear lead, a close contest, or a brand that needs stronger AI evidence to move up.","YSL Beauty improved over the visible trend window, moving from 16 on 2026-04-29 to 17.7 on 2026-06-02. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines."]