[{"data":1,"prerenderedAt":122},["ShallowReactive",2],{"leaderboard-brand-makeup-lanc-me":3},{"pageState":4,"canonicalPath":5,"currentPath":6,"archiveContext":6,"industryId":7,"industrySlug":8,"industryName":9,"collectionType":10,"brandId":11,"brandName":12,"brandSlug":13,"logoUrl":14,"websiteUrl":15,"overallScore":16,"industryRank":17,"brandCount":18,"enginesCovered":17,"lastUpdatedAt":19,"summary":20,"strengths":21,"weaknesses":22,"trendNotes":23,"seoTitle":24,"seoDescription":25,"faq":26,"engineBreakdowns":39,"competitors":63,"overallTrend":81,"interactionSummary":115,"liveInsights":117},"CURRENT","/leaderboard/makeup/brands/lanc-me",null,56,"makeup","Makeup","INDUSTRY",4747,"Lancôme","lanc-me","https://www.lancome.com.cn/images/logo.png","https://www.lancome.com.cn/",28.36,4,30,"2026-05-26T22:42:48.799525","Lancôme ranks #12 in the Makeup leaderboard with a 16.7 AI Index across 6 engines with current brand-level data. Its strongest current signal comes from ChatGPT, and the score should be read as AI visibility rather than market share or product quality.","Lancôme is currently #12 out of 30 tracked Makeup entities, with a 16.7 AI Index in the latest public snapshot. Lancôme trails Urban Decay by 0.9 AI Index points.\n\nThe strongest engine-level signal comes from ChatGPT, where Lancôme records a 25 AI Index and 0% mention rate. gemini is the next strongest covered engine at 24 with a 0% mention rate.","The softer engine-level signal is Grok, where Lancôme records a 3 AI Index and 0% mention rate. DeepSeek is another engine to watch at 4 with a 0% mention rate.\n\nKeep the scope narrow: this page measures how tracked AI engines surface Lancôme in Makeup prompts. It does not rank product quality, sales, safety, or real-world market share.","Lancôme's latest visible AI Index is 16.7. Read the trend together with engine coverage and mention-rate signals rather than as a standalone forecast.\n\nThat movement is useful context, but it is strongest when it lines up with engine coverage and mention-rate changes. A single score move should not be read as a full market or product signal.","Lancôme AI Visibility in Makeup | AIvsRank","Review Lancôme's AI visibility in Makeup: rank #12, 16.7 AI Index, 6 covered engines, and current competitor gaps in the AIvsRank leaderboard.",[27,30,33,36],{"question":28,"answer":29},"Why is Lancôme ranked in the Makeup leaderboard?","Lancôme is included because tracked AI engines surface it in Makeup prompts, and AIvsRank calculates its current visibility from rank position, recommendation strength, and mention-rate signals.",{"question":31,"answer":32},"Which engines are strongest and weakest for Lancôme?","The strongest current signal is ChatGPT at 25 AI Index and 0% mention rate. The softest covered signal is Grok at 3 AI Index and 0% mention rate.",{"question":34,"answer":35},"Which entities should be compared with Lancôme?","The most useful nearby comparison is Urban Decay. Compare the score gap and engine-level table before treating rank movement as meaningful.",{"question":37,"answer":38},"How often is this page updated?","This page updates when a new completed Makeup leaderboard run is available. The current public snapshot was refreshed on 2026-05-09.",[40,47,55,58],{"engineCode":41,"engineName":42,"rank":43,"score":44,"mentionRate":45,"mentions":45,"runDate":46},"gemini-2.5-flash","gemini",10,24,0,"2026-05-26T22:39:39.672988",{"engineCode":48,"engineName":49,"rank":50,"score":51,"mentionRate":52,"mentions":53,"runDate":54},"deepseek","DeepSeek",2,30.71,14.29,1,"2026-05-26T22:40:09.482878",{"engineCode":56,"engineName":56,"rank":53,"score":57,"mentionRate":52,"mentions":53,"runDate":19},"MiniMax",32.71,{"engineCode":59,"engineName":59,"rank":60,"score":61,"mentionRate":45,"mentions":45,"runDate":62},"Kimi",7,26,"2026-05-24T21:49:01.602115",[64,70,76],{"brandName":65,"brandSlug":66,"rank":67,"overallScore":68,"scoreGap":69},"Shiseido","shiseido",3,29.37,-1.01,{"brandName":71,"brandSlug":72,"rank":73,"overallScore":74,"scoreGap":75},"MAC Cosmetics","mac-cosmetics",5,27.6,0.76,{"brandName":77,"brandSlug":78,"rank":50,"overallScore":79,"scoreGap":80},"L'Oréal Paris","l-or-al-paris",30.68,-2.32,[82,85,88,91,94,97,100,103,106,109,112],{"runDate":83,"overallScore":84},"2026-04-29T00:00:00",20.67,{"runDate":86,"overallScore":87},"2026-05-01T00:00:00",22.14,{"runDate":89,"overallScore":90},"2026-05-03T00:00:00",20.2,{"runDate":92,"overallScore":93},"2026-05-05T00:00:00",19.4,{"runDate":95,"overallScore":96},"2026-05-07T00:00:00",20.43,{"runDate":98,"overallScore":99},"2026-05-09T00:00:00",16.67,{"runDate":101,"overallScore":102},"2026-05-15T00:00:00",21.6,{"runDate":104,"overallScore":105},"2026-05-17T00:00:00",21,{"runDate":107,"overallScore":108},"2026-05-22T00:00:00",22.75,{"runDate":110,"overallScore":111},"2026-05-24T00:00:00",18.33,{"runDate":113,"overallScore":114},"2026-05-26T00:00:00",29.14,{"upvoteCount":45,"followCount":45,"isUpvoted":116,"isFollowed":116},false,{"rankInterpretation":118,"engineDivergenceInterpretation":119,"competitorGapInterpretation":120,"trendInterpretation":121},"Lancôme is currently #4 out of 30 entities in Makeup, with a 28.4 overall AI visibility score across 4 tracked engines. That position shows how often AI systems surface the brand when answering industry comparison and recommendation prompts.","Lancôme's strongest current visibility comes from MiniMax (32.7 AI Index, 14.3% mention rate) and DeepSeek (30.7 AI Index, 14.3% mention rate). Its weaker engine profile is gemini (24 AI Index, 0% mention rate) and Kimi (26 AI Index, 0% mention rate), so the engine spread points to where recommendation consistency can still improve.","Shiseido is the closest comparable entity by rank, with Lancôme behind it by 1 AI Index points. This gap is useful for reading whether the page reflects a clear lead, a close contest, or a brand that needs stronger AI evidence to move up.","Lancôme improved over the visible trend window, moving from 20.7 on 2026-04-29 to 29.1 on 2026-05-26. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines.",1780370946944]