[{"data":1,"prerenderedAt":123},["ShallowReactive",2],{"leaderboard-brand-makeup-l-or-al-paris":3},{"pageState":4,"canonicalPath":5,"currentPath":6,"archiveContext":6,"industryId":7,"industrySlug":8,"industryName":9,"collectionType":10,"brandId":11,"brandName":12,"brandSlug":13,"logoUrl":14,"websiteUrl":15,"overallScore":16,"industryRank":17,"brandCount":18,"enginesCovered":19,"lastUpdatedAt":20,"summary":21,"strengths":22,"weaknesses":23,"trendNotes":24,"seoTitle":25,"seoDescription":26,"faq":27,"engineBreakdowns":40,"competitors":67,"overallTrend":83,"interactionSummary":116,"liveInsights":118},"CURRENT","/leaderboard/makeup/brands/l-or-al-paris",null,56,"makeup","Makeup","INDUSTRY",4742,"L'Oréal Paris","l-or-al-paris","https://www.lorealparisusa.com/favicon.ico","https://www.lorealparisusa.com/",30.68,2,30,5,"2026-05-26T22:42:48.799525","L'Oréal Paris ranks #2 in the Makeup leaderboard with a 29.6 AI Index across 7 engines with current brand-level data. Its strongest current signal comes from ChatGPT, and the score should be read as AI visibility rather than market share or product quality.","L'Oréal Paris is currently #2 out of 30 tracked Makeup entities, with a 29.6 AI Index in the latest public snapshot. L'Oréal Paris trails Clinique by 2.2 AI Index points.\n\nThe strongest engine-level signal comes from ChatGPT, where L'Oréal Paris records a 30 AI Index and 0% mention rate. gemini is the next strongest covered engine at 30 with a 0% mention rate.","The softer engine-level signal is Qwen, where L'Oréal Paris records a 28 AI Index and 0% mention rate. Grok is another engine to watch at 29 with a 0% mention rate.\n\nKeep the scope narrow: this page measures how tracked AI engines surface L'Oréal Paris in Makeup prompts. It does not rank product quality, sales, safety, or real-world market share.","L'Oréal Paris's latest visible AI Index is 29.6. Read the trend together with engine coverage and mention-rate signals rather than as a standalone forecast.\n\nThat movement is useful context, but it is strongest when it lines up with engine coverage and mention-rate changes. A single score move should not be read as a full market or product signal.","L'Oréal Paris AI Visibility in Makeup | AIvsRank","Review L'Oréal Paris's AI visibility in Makeup: rank #2, 29.6 AI Index, 7 covered engines, and current competitor gaps in the AIvsRank leaderboard.",[28,31,34,37],{"question":29,"answer":30},"Why is L'Oréal Paris ranked in the Makeup leaderboard?","L'Oréal Paris is included because tracked AI engines surface it in Makeup prompts, and AIvsRank calculates its current visibility from rank position, recommendation strength, and mention-rate signals.",{"question":32,"answer":33},"Which engines are strongest and weakest for L'Oréal Paris?","The strongest current signal is ChatGPT at 30 AI Index and 0% mention rate. The softest covered signal is Qwen at 28 AI Index and 0% mention rate.",{"question":35,"answer":36},"Which entities should be compared with L'Oréal Paris?","The most useful nearby comparison is Clinique. Compare the score gap and engine-level table before treating rank movement as meaningful.",{"question":38,"answer":39},"How often is this page updated?","This page updates when a new completed Makeup leaderboard run is available. The current public snapshot was refreshed on 2026-05-09.",[41,47,54,58,63],{"engineCode":42,"engineName":43,"rank":44,"score":18,"mentionRate":45,"mentions":45,"runDate":46},"gemini-2.5-flash","gemini",4,0,"2026-05-26T22:39:39.672988",{"engineCode":48,"engineName":49,"rank":50,"score":51,"mentionRate":52,"mentions":50,"runDate":53},"deepseek","DeepSeek",1,39.71,14.29,"2026-05-26T22:40:09.482878",{"engineCode":55,"engineName":55,"rank":56,"score":57,"mentionRate":52,"mentions":50,"runDate":20},"MiniMax",6,25.71,{"engineCode":59,"engineName":60,"rank":56,"score":61,"mentionRate":45,"mentions":45,"runDate":62},"Qwen3","Qwen",28,"2026-05-24T21:45:54.125587",{"engineCode":64,"engineName":64,"rank":65,"score":18,"mentionRate":45,"mentions":45,"runDate":66},"Kimi",3,"2026-05-24T21:49:01.602115",[68,73,78],{"brandName":69,"brandSlug":70,"rank":50,"overallScore":71,"scoreGap":72},"Clinique","clinique",34.52,-3.84,{"brandName":74,"brandSlug":75,"rank":65,"overallScore":76,"scoreGap":77},"Shiseido","shiseido",29.37,1.31,{"brandName":79,"brandSlug":80,"rank":44,"overallScore":81,"scoreGap":82},"Lancôme","lanc-me",28.36,2.32,[84,87,90,93,95,98,101,104,107,110,113],{"runDate":85,"overallScore":86},"2026-04-29T00:00:00",29.25,{"runDate":88,"overallScore":89},"2026-05-01T00:00:00",29.14,{"runDate":91,"overallScore":92},"2026-05-03T00:00:00",29.29,{"runDate":94,"overallScore":89},"2026-05-05T00:00:00",{"runDate":96,"overallScore":97},"2026-05-07T00:00:00",27.71,{"runDate":99,"overallScore":100},"2026-05-09T00:00:00",29.57,{"runDate":102,"overallScore":103},"2026-05-15T00:00:00",27.83,{"runDate":105,"overallScore":106},"2026-05-17T00:00:00",27.33,{"runDate":108,"overallScore":109},"2026-05-22T00:00:00",25.75,{"runDate":111,"overallScore":112},"2026-05-24T00:00:00",28.75,{"runDate":114,"overallScore":115},"2026-05-26T00:00:00",31.81,{"upvoteCount":45,"followCount":45,"isUpvoted":117,"isFollowed":117},false,{"rankInterpretation":119,"engineDivergenceInterpretation":120,"competitorGapInterpretation":121,"trendInterpretation":122},"L'Oréal Paris is currently #2 out of 30 entities in Makeup, with a 30.7 overall AI visibility score across 5 tracked engines. That position shows how often AI systems surface the brand when answering industry comparison and recommendation prompts.","L'Oréal Paris's strongest current visibility comes from DeepSeek (39.7 AI Index, 14.3% mention rate) and gemini (30 AI Index, 0% mention rate). Its weaker engine profile is MiniMax (25.7 AI Index, 14.3% mention rate) and Qwen (28 AI Index, 0% mention rate), so the engine spread points to where recommendation consistency can still improve.","Clinique is the closest comparable entity by rank, with L'Oréal Paris behind it by 3.8 AI Index points. This gap is useful for reading whether the page reflects a clear lead, a close contest, or a brand that needs stronger AI evidence to move up.","L'Oréal Paris improved over the visible trend window, moving from 29.3 on 2026-04-29 to 31.8 on 2026-05-26. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines.",1780370945880]