[{"data":1,"prerenderedAt":137},["ShallowReactive",2],{"leaderboard-brand-instant-retail-amazon":3},{"pageState":4,"canonicalPath":5,"currentPath":6,"archiveContext":6,"industryId":7,"industrySlug":8,"industryName":9,"collectionType":10,"brandId":11,"brandName":12,"brandSlug":13,"logoUrl":14,"websiteUrl":15,"overallScore":16,"industryRank":17,"brandCount":18,"enginesCovered":19,"lastUpdatedAt":20,"summary":21,"strengths":22,"weaknesses":23,"trendNotes":24,"seoTitle":25,"seoDescription":26,"faq":27,"engineBreakdowns":40,"competitors":75,"overallTrend":92,"interactionSummary":129,"liveInsights":132},"CURRENT","/leaderboard/instant-retail/brands/amazon",null,40,"instant-retail","Retail Stores","INDUSTRY",4232,"Amazon","amazon","https://www.amazon.com/favicon.ico","https://www.amazon.com/",59.55,1,30,6,"2026-05-31T21:15:41.665072","Amazon ranks #1 in the Retail Stores leaderboard with a 73.5 AI Index across 7 engines with current brand-level data. Its strongest current signal comes from Kimi, and the score should be read as AI visibility rather than market share or product quality.","Amazon is currently #1 out of 30 tracked Retail Stores entities, with a 73.5 AI Index in the latest public snapshot. Amazon leads Walmart by 18.7 AI Index points.\n\nThe strongest engine-level signal comes from Kimi, where Amazon records a 94.7 AI Index and 100% mention rate. Qwen is the next strongest covered engine at 85.7 with a 85.7% mention rate.","The softer engine-level signal is DeepSeek, where Amazon records a 48.7 AI Index and 57.1% mention rate. Grok is another engine to watch at 60.6 with a 100% mention rate.\n\nKeep the scope narrow: this page measures how tracked AI engines surface Amazon in Retail Stores prompts. It does not rank product quality, sales, safety, or real-world market share.","Amazon's latest visible AI Index is 73.5. Read the trend together with engine coverage and mention-rate signals rather than as a standalone forecast.\n\nThat movement is useful context, but it is strongest when it lines up with engine coverage and mention-rate changes. A single score move should not be read as a full market or product signal.","Amazon AI Visibility in Retail Stores | AIvsRank","Review Amazon's AI visibility in Retail Stores: rank #1, 73.5 AI Index, 7 covered engines, and current competitor gaps in the AIvsRank leaderboard.",[28,31,34,37],{"question":29,"answer":30},"Why is Amazon ranked in the Retail Stores leaderboard?","Amazon is included because tracked AI engines surface it in Retail Stores prompts, and AIvsRank calculates its current visibility from rank position, recommendation strength, and mention-rate signals.",{"question":32,"answer":33},"Which engines are strongest and weakest for Amazon?","The strongest current signal is Kimi at 94.7 AI Index and 100% mention rate. The softest covered signal is DeepSeek at 48.7 AI Index and 57.1% mention rate.",{"question":35,"answer":36},"Which entities should be compared with Amazon?","The most useful nearby comparison is Walmart. Compare the score gap and engine-level table before treating rank movement as meaningful.",{"question":38,"answer":39},"How often is this page updated?","This page updates when a new completed Retail Stores leaderboard run is available. The current public snapshot was refreshed on 2026-05-10.",[41,48,56,62,66,71],{"engineCode":42,"engineName":43,"rank":17,"score":44,"mentionRate":45,"mentions":46,"runDate":47},"chatgpt","ChatGPT",72,71.43,5,"2026-05-31T21:11:58.688854",{"engineCode":49,"engineName":50,"rank":51,"score":52,"mentionRate":53,"mentions":54,"runDate":55},"gemini-2.5-flash","gemini",2,63.14,100,7,"2026-05-31T21:12:48.82466",{"engineCode":57,"engineName":58,"rank":51,"score":59,"mentionRate":60,"mentions":17,"runDate":61},"deepseek","DeepSeek",34.71,14.29,"2026-05-31T21:13:18.896916",{"engineCode":63,"engineName":63,"rank":64,"score":65,"mentionRate":60,"mentions":17,"runDate":20},"MiniMax",3,32.14,{"engineCode":67,"engineName":68,"rank":17,"score":69,"mentionRate":53,"mentions":54,"runDate":70},"Qwen3","Qwen",70.57,"2026-05-24T20:50:49.880253",{"engineCode":72,"engineName":72,"rank":17,"score":73,"mentionRate":53,"mentions":54,"runDate":74},"Kimi",84.71,"2026-05-24T20:51:13.875075",[76,81,86],{"brandName":77,"brandSlug":78,"rank":51,"overallScore":79,"scoreGap":80},"Walmart","walmart",55.63,3.92,{"brandName":82,"brandSlug":83,"rank":64,"overallScore":84,"scoreGap":85},"Target","target",44.88,14.67,{"brandName":87,"brandSlug":88,"rank":89,"overallScore":90,"scoreGap":91},"Costco","costco",4,27.83,31.72,[93,96,99,102,105,108,111,114,117,120,123,126],{"runDate":94,"overallScore":95},"2026-04-30T00:00:00",83.52,{"runDate":97,"overallScore":98},"2026-05-02T00:00:00",71.72,{"runDate":100,"overallScore":101},"2026-05-04T00:00:00",70.37,{"runDate":103,"overallScore":104},"2026-05-06T00:00:00",68.54,{"runDate":106,"overallScore":107},"2026-05-08T00:00:00",61.28,{"runDate":109,"overallScore":110},"2026-05-10T00:00:00",73.48,{"runDate":112,"overallScore":113},"2026-05-14T00:00:00",69.85,{"runDate":115,"overallScore":116},"2026-05-16T00:00:00",65.84,{"runDate":118,"overallScore":119},"2026-05-22T00:00:00",65.8,{"runDate":121,"overallScore":122},"2026-05-24T00:00:00",69.04,{"runDate":124,"overallScore":125},"2026-05-26T00:00:00",48.76,{"runDate":127,"overallScore":128},"2026-05-31T00:00:00",50.5,{"upvoteCount":130,"followCount":130,"isUpvoted":131,"isFollowed":131},0,false,{"rankInterpretation":133,"engineDivergenceInterpretation":134,"competitorGapInterpretation":135,"trendInterpretation":136},"Amazon is currently #1 out of 30 entities in Retail Stores, with a 59.6 overall AI visibility score across 6 tracked engines. That position shows how often AI systems surface the brand when answering industry comparison and recommendation prompts.","Amazon's strongest current visibility comes from Kimi (84.7 AI Index, 100% mention rate) and ChatGPT (72 AI Index, 71.4% mention rate). Its weaker engine profile is MiniMax (32.1 AI Index, 14.3% mention rate) and DeepSeek (34.7 AI Index, 14.3% mention rate), so the engine spread points to where recommendation consistency can still improve.","Walmart is the closest comparable entity by rank, with Amazon ahead of it by 3.9 AI Index points. This gap is useful for reading whether the page reflects a clear lead, a close contest, or a brand that needs stronger AI evidence to move up.","Amazon softened over the visible trend window, moving from 83.5 on 2026-04-30 to 50.5 on 2026-05-31. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines.",1780370905605]