[{"data":1,"prerenderedAt":136},["ShallowReactive",2],{"leaderboard-brand-cross-border-ecommerce-shein":3},{"pageState":4,"canonicalPath":5,"currentPath":6,"archiveContext":6,"industryId":7,"industrySlug":8,"industryName":9,"collectionType":10,"brandId":11,"brandName":12,"brandSlug":13,"logoUrl":14,"websiteUrl":15,"overallScore":16,"industryRank":17,"brandCount":18,"enginesCovered":19,"lastUpdatedAt":20,"summary":21,"strengths":22,"weaknesses":23,"trendNotes":24,"seoTitle":25,"seoDescription":26,"faq":27,"engineBreakdowns":40,"competitors":72,"overallTrend":89,"interactionSummary":129,"liveInsights":131},"CURRENT","/leaderboard/cross-border-ecommerce/brands/shein",null,37,"cross-border-ecommerce","Cross-border E-commerce","INDUSTRY",4144,"Shein","shein","https://www.shein.com/favicon.ico","https://www.shein.com/",41.76,5,30,6,"2026-05-31T20:48:56.993234","Shein ranks #10 in the Cross-border E-commerce leaderboard with a 26.7 AI Index across 7 engines with current brand-level data. Its strongest current signal comes from gemini, and the score should be read as AI visibility rather than market share or product quality.","Shein is currently #10 out of 30 tracked Cross-border E-commerce entities, with a 26.7 AI Index in the latest public snapshot. Shein trails Lazada by 0.2 AI Index points.\n\nThe strongest engine-level signal comes from gemini, where Shein records a 34.7 AI Index and 14.3% mention rate. Kimi is the next strongest covered engine at 33.7 with a 14.3% mention rate.","The softer engine-level signal is MiniMax, where Shein records a 6 AI Index and 0% mention rate. DeepSeek is another engine to watch at 25 with a 0% mention rate.\n\nKeep the scope narrow: this page measures how tracked AI engines surface Shein in Cross-border E-commerce prompts. It does not rank product quality, sales, safety, or real-world market share.","Shein's latest visible AI Index is 26.7. Read the trend together with engine coverage and mention-rate signals rather than as a standalone forecast.\n\nThat movement is useful context, but it is strongest when it lines up with engine coverage and mention-rate changes. A single score move should not be read as a full market or product signal.","Shein AI Visibility in Cross-border E-commerce | AIvsRank","Review Shein's AI visibility in Cross-border E-commerce: rank #10, 26.7 AI Index, 7 covered engines, and current competitor gaps in the AIvsRank leaderboard.",[28,31,34,37],{"question":29,"answer":30},"Why is Shein ranked in the Cross-border E-commerce leaderboard?","Shein is included because tracked AI engines surface it in Cross-border E-commerce prompts, and AIvsRank calculates its current visibility from rank position, recommendation strength, and mention-rate signals.",{"question":32,"answer":33},"Which engines are strongest and weakest for Shein?","The strongest current signal is gemini at 34.7 AI Index and 14.3% mention rate. The softest covered signal is MiniMax at 6 AI Index and 0% mention rate.",{"question":35,"answer":36},"Which entities should be compared with Shein?","The most useful nearby comparison is Lazada. Compare the score gap and engine-level table before treating rank movement as meaningful.",{"question":38,"answer":39},"How often is this page updated?","This page updates when a new completed Cross-border E-commerce leaderboard run is available. The current public snapshot was refreshed on 2026-05-10.",[41,48,55,60,64,68],{"engineCode":42,"engineName":43,"rank":44,"score":45,"mentionRate":46,"mentions":46,"runDate":47},"chatgpt","ChatGPT",9,24,0,"2026-05-31T20:45:04.008907",{"engineCode":49,"engineName":50,"rank":17,"score":51,"mentionRate":52,"mentions":53,"runDate":54},"gemini-2.5-flash","gemini",52.71,14.29,1,"2026-05-31T20:45:59.073671",{"engineCode":56,"engineName":57,"rank":17,"score":58,"mentionRate":52,"mentions":53,"runDate":59},"deepseek","DeepSeek",32.71,"2026-05-31T20:46:29.518087",{"engineCode":61,"engineName":61,"rank":62,"score":63,"mentionRate":52,"mentions":53,"runDate":20},"MiniMax",7,35.71,{"engineCode":65,"engineName":66,"rank":17,"score":51,"mentionRate":52,"mentions":53,"runDate":67},"Qwen3","Qwen","2026-05-24T20:34:49.86308",{"engineCode":69,"engineName":69,"rank":70,"score":51,"mentionRate":52,"mentions":53,"runDate":71},"Kimi",3,"2026-05-24T20:35:08.146551",[73,79,84],{"brandName":74,"brandSlug":75,"rank":76,"overallScore":77,"scoreGap":78},"eBay","ebay",4,47.22,-5.46,{"brandName":80,"brandSlug":81,"rank":19,"overallScore":82,"scoreGap":83},"Shopify","shopify",40.2,1.56,{"brandName":85,"brandSlug":86,"rank":70,"overallScore":87,"scoreGap":88},"Temu","temu",56.37,-14.61,[90,93,96,99,102,105,108,111,114,117,120,123,126],{"runDate":91,"overallScore":92},"2026-04-30T00:00:00",36.24,{"runDate":94,"overallScore":95},"2026-05-02T00:00:00",29.24,{"runDate":97,"overallScore":98},"2026-05-04T00:00:00",24.62,{"runDate":100,"overallScore":101},"2026-05-06T00:00:00",33.14,{"runDate":103,"overallScore":104},"2026-05-08T00:00:00",27.49,{"runDate":106,"overallScore":107},"2026-05-10T00:00:00",26.73,{"runDate":109,"overallScore":110},"2026-05-14T00:00:00",33.86,{"runDate":112,"overallScore":113},"2026-05-16T00:00:00",26.6,{"runDate":115,"overallScore":116},"2026-05-22T00:00:00",35.36,{"runDate":118,"overallScore":119},"2026-05-24T00:00:00",40.78,{"runDate":121,"overallScore":122},"2026-05-26T00:00:00",45.14,{"runDate":124,"overallScore":125},"2026-05-28T00:00:00",32.72,{"runDate":127,"overallScore":128},"2026-05-31T00:00:00",36.28,{"upvoteCount":46,"followCount":46,"isUpvoted":130,"isFollowed":130},false,{"rankInterpretation":132,"engineDivergenceInterpretation":133,"competitorGapInterpretation":134,"trendInterpretation":135},"Shein is currently #5 out of 30 entities in Cross-border E-commerce, with a 41.8 overall AI visibility score across 6 tracked engines. That position shows how often AI systems surface the brand when answering industry comparison and recommendation prompts.","Shein's strongest current visibility comes from gemini (52.7 AI Index, 14.3% mention rate) and Qwen (52.7 AI Index, 14.3% mention rate). Its weaker engine profile is ChatGPT (24 AI Index, 0% mention rate) and DeepSeek (32.7 AI Index, 14.3% mention rate), so the engine spread points to where recommendation consistency can still improve.","eBay is the closest comparable entity by rank, with Shein behind it by 5.5 AI Index points. This gap is useful for reading whether the page reflects a clear lead, a close contest, or a brand that needs stronger AI evidence to move up.","Shein improved over the visible trend window, moving from 36.2 on 2026-04-30 to 36.3 on 2026-05-31. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines.",1780370897165]